Australian Football TV Ratings Season 2017/18


Australian Football TV Ratings Season 2017/18

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TheSelectFew
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Midfielder - 30 Oct 2017 1:39 PM
There is a positive in the falling ratings and crowds ... yes there is .... when young Steven goes to FIFA with his bag of tricks his record since he took control is .... the kind would say poor ... the cruel would say pathetic... his enemies would say he is destroying the game... 

Meaning he has no history to say look how good I am doing... don't change me... 

True but that also causes concern for any reformist. Now they must tackle a downward trend.


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TheSelectFew - 30 Oct 2017 1:43 PM
Midfielder - 30 Oct 2017 1:39 PM

True but that also causes concern for any reformist. Now they must tackle a downward trend.

I have a huge faith in the game and in the hands of the right people with the right plan and right system we will grow IMO reasonably quickly...

For me its get to a 16 team format ASAP .... 

Have FFA in a totally different structure ... FFA to establish a conceptual framework for entities to operate within ... so the Hal teams would run themselves and have their own board... the W-League would run itself and have and independent board... the second division would run itself and have an independent board ... also reform the state feds I see no need for them into net based age...

The only thing I want is that FFA need to be funded for what they do... outside that its far better that those with a vested interest in something run it...





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Midfielder - 30 Oct 2017 1:51 PM
TheSelectFew - 30 Oct 2017 1:43 PM

The only thing I want is that FFA need to be funded for what they do... outside that its far better that those with a vested interest in something run it...


I'd like to see something like this

All shared A League revenue (TV deal, shared sponsors, corporate funding etc....)
. 10% FFA
. $5m independent body for marketing / running of the game
. All other revenue 3:1:1 ratio for A League / W League / Div 2

Completely transparent and clubs know what they will be getting before they invest

This can continue until we see $7.5m : $2.5m : $2.5m, and then we can introduce a third tier at a 0.3 ratio

Assuming 12 clubs, 8 clubs*, 8 clubs, then it will require $150m of revenue before we see a third tier (and $6m to get it started)
At that stage we can add 2 more div 2 clubs, 2 more W League clubs ($10m), and up the funding for the independent body (~$170m for the next phase, ~$185m to have 14 A League teams)

*- does initially mean a decrease in W League clubs but they will be professional

Clubs should be able to keep all gate keepings including finals as reward for investment. There should also be no sharing of merchandise, or restrictions on sponsors

Something like that will work. Fully transparent and a clear path based on the ability to meet financial goals. And given the current A League revenue is estimated to be $80m-$100m then we are more than halfway to 30-32 clubs across 3 tiers




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bluebird - 30 Oct 2017 2:14 PM
Midfielder - 30 Oct 2017 1:51 PM

I'd like to see something like this

All shared A League revenue (TV deal, shared sponsors, corporate funding etc....)
. 10% FFA
. $5m independent body for marketing / running of the game
. All other revenue 3:1:1 ratio for A League / W League / Div 2

Completely transparent and clubs know what they will be getting before they invest

This can continue until we see $7.5m : $2.5m : $2.5m, and then we can introduce a third tier at a 0.3 ratio

Assuming 12 clubs, 8 clubs*, 8 clubs, then it will require $150m of revenue before we see a third tier (and $6m to get it started)
At that stage we can add 2 more div 2 clubs, 2 more W League clubs ($10m), and up the funding for the independent body (~$170m for the next phase, ~$185m to have 14 A League teams)

*- does initially mean a decrease in W League clubs but they will be professional

Clubs should be able to keep all gate keepings including finals as reward for investment. There should also be no sharing of merchandise, or restrictions on sponsors

Something like that will work. Fully transparent and a clear path based on the ability to meet financial goals. And given the current A League revenue is estimated to be $80m-$100m then we are more than halfway to 30-32 clubs across 3 tiers

Love it!


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BB 

The revenue is far more ... FFA revenue is or will be around 120 to 130 million... State Fed revenue today is almost 60 million...

Reform is needed well beyond FFA .... its all over ...

Quick nay very quick story... a friend recently asked me could I give him a reference for a job he was going for as the GM of a Sydney regional association and they sent him their annual report and it was in the millions... 

The income generated by the regional associations, state feds and FFA when added together is huge.... there is so much duplication between different levels its not funny...

I often post to lay all the blame of all our ills at the feet of FFA allows many other inefficiencies and mistakes to be masked...  

IMO we don't need the state feds any more .... I posted this a while ago and some of its 2015 revenue ... below  is the list of state fed revenue... remember the regional associations essentially run the park teams so WFT or where the F does this revenue go ... 

I don't dislike your model but personally I would prefer to hold back until I see what our revenue is and where and how to cut costs and I suggest the state feds cost way too much and huge cost saving are there.

Over 56 million ... that is one big fucker of a figure...
  
Fed
Revenue
link
NSW
14.3 mill
http://www.footballnsw.com.au/index.php?id=517
Vic
10.8 mill
http://www.footballfedvic.com.au/wp-content/uploads/2014/06/Binder1.pdf
OLD
6.9 mill
https://onedrive.live.com/?authkey=%21AH3KwLnDlO-7vgE&cid=94BEE3A5537520B1&id=94BEE3A5537520B1%211575&parId=root&o=OneUp
WA
6.03 mill
http://footballwest.com.au/wp-content/uploads/2016/11/FW-AR2016-INTERACTIVE.pdf
ACT
4.5 mill
https://issuu.com/cfmedia/docs/annual_report_2015
NNSW
8.3 mill
http://northernnswfootball.com.au/about-us/annual-report/
SA
1.93 mill
http://websites.sportstg.com/get_file.cgi?id=35854022
TAS
2.4 mill
https://footballfedtas.com.au/wp-content/uploads/2016/10/Annual_Report_2015.pdf
NT
1.2 mill
News article http://www.ntnews.com.au/sport/football/football-federation-northern-territory-chief-exective-officer-craig-chapman-refutes-suggestion-that-soccer-is-struggling-in-far-north/news-story/447acd2f17dad40a5d25a1c5bf848329
Total
56.36 mill



Edited
8 Years Ago by Midfielder
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bluebird - 30 Oct 2017 2:14 PM
Midfielder - 30 Oct 2017 1:51 PM

I'd like to see something like this

All shared A League revenue (TV deal, shared sponsors, corporate funding etc....)
. 10% FFA
. $5m independent body for marketing / running of the game
. All other revenue 3:1:1 ratio for A League / W League / Div 2

Completely transparent and clubs know what they will be getting before they invest

This can continue until we see $7.5m : $2.5m : $2.5m, and then we can introduce a third tier at a 0.3 ratio

Assuming 12 clubs, 8 clubs*, 8 clubs, then it will require $150m of revenue before we see a third tier (and $6m to get it started)
At that stage we can add 2 more div 2 clubs, 2 more W League clubs ($10m), and up the funding for the independent body (~$170m for the next phase, ~$185m to have 14 A League teams)

*- does initially mean a decrease in W League clubs but they will be professional

Clubs should be able to keep all gate keepings including finals as reward for investment. There should also be no sharing of merchandise, or restrictions on sponsors

Something like that will work. Fully transparent and a clear path based on the ability to meet financial goals. And given the current A League revenue is estimated to be $80m-$100m then we are more than halfway to 30-32 clubs across 3 tiers

Currently the A-League clubs claim to generate $70m of the FFA's revenue with the other $33m not dependent on the A-League.

Using your split:-
The FFA would get $7m from A-League funds resulting in total revenue for the FFA of $40m.
A central marketing body would get $5m.
The A-League clubs would share $34.8m.
The W-League clubs would share $11.6m.
The 2nd division clubs would share $11.6m.

Who would pay for:-
- travel which is a League equalisation operational cost,
- League central administration,
- match officials and drug control which FIFA do not allow to be delegated to a League?
etc, etc.
(These are currently paid for by the FFA and are thought to amount to about $1.5m per club.  They would reduce by dropping the NYL which I believe is part of your model.)

Your model is not too dissimilar to Germany where the Bundesliga pay a percentage of broadcast rights to both the DFB and Regional Associations and each club pays a percentage of their gate to their regional association.

The other interesting model that I have seen is the NRL where the total broadcast rights goes into the League operational bucket to be shared while the total sponsorship supports the NRL Commission and its function with any positive balance being transferred across to the operational bucket annually.


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ACT makes more than double SA.
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Gyfox - 30 Oct 2017 4:01 PM
bluebird - 30 Oct 2017 2:14 PM
Who would pay for:-
- travel which is a League equalisation operational cost,
- League central administration,
- match officials and drug control which FIFA do not allow to be delegated to a League?
etc, etc.
(These are currently paid for by the FFA and are thought to amount to about $1.5m per club.  They would reduce by dropping the NYL which I believe is part of your model.)

Travel will be paid for by the clubs because it is a club cost

League administration comes out of the $5m which includes marketing but is not exclusively marketing. Initially while the money is low it may be (for example) $3m admin and $2m marketing. But as the bucket grows this will change. When the league started it had referees and central admin and I doubt it costed $5m a year as the game barely had a cent

Whether the central admin bucket is $5m or $7m is just a guess on my behalf at this point. The point is to remove self interest and just leave enough to run the game. More money to the clubs, but also more responsibility (such as managing their own travel, match day and also youth teams)


The point that I may not have made clear is the ratio is for clubs, not for league
12 A League clubs share $40.15m ($3.34m)
8 Div 2 clubs share $8.92m ($1.1m)
8 W League clubs share $8.92m ($1.1m)

If you add $1m sponsorship potential for A League clubs, and $500k sponsorship potential for Div 2 clubs then it highlights that a viable 2 tier system is available with the current funds based on past estimates of NQF as an A League team and a stand alone youth league (ie div 2) team

Each club is paid for as a minimum and the difference between top and bottom will be sponsorship potential, merchandise, gate receipts, corporate partners and owner investment

And $40m for the FFA to manage the national game and state leagues is plenty. No self interest such as using $500k to buy Cahill for a club and then scrapping futsal for 12 months




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I don't mind the idea of clubs being expected to bear the cost of travel. It's not a Melbourne or Sydney based club's fault that a Perth based team wants to join.
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8.92M for a 2nd div is a waste of money, rather give it to the W-Leagur
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paladisious - 30 Oct 2017 5:30 PM
I don't mind the idea of clubs being expected to bear the cost of travel. It's not a Melbourne or Sydney based club's fault that a Perth based team wants to join.

The other thing is QLD teams pay a hell of a lot more for venue rental. Regional areas also have cheaper cost of living which may give wages more value

Every area has their own pros and cons in terms of costs. The important thing is that the league body grant covers the minimal costs in the event that an owner walks




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2LIVE: FOOTBALL: A-LEAGUE CCM V MVCFOX SPORTS 50169,000
3LIVE: FOOTBALL: A-LEAGUE NEWCASTLE V WSWFOX SPORTS 50165,000

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Did anyone get the ratings for W-League on SBS? would be interesting to see how they compare with HAL on 10.








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Roberts1 - 30 Oct 2017 6:04 PM
8.92M for a 2nd div is a waste of money, rather give it to the W-Leagur

Yeah, nah.


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A-League came in 2nd and 3rd on Fox last Sunday, beating other sports like MotoGP, world series baseball and the golf:
STV      
1 A PLACE TO CALL HOME showcase 91,000
2 LIVE: FOOTBALL: A-LEAGUE CCM V MVC FOX SPORTS 501 69,000
3 LIVE: FOOTBALL: A-LEAGUE NEWCASTLE V WSW FOX SPORTS 501 65,000



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Fri STV 67k
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Sat TV #ALeague #FOX on #ONE 54k (Metro 36k Regional 18k)

Sat STV #ALeague #FoxSports #NEWvWEL 34k
Sat STV #ALeague #FoxSports #PERvADL 55k


Cool. For the first time this season we have seen a larger FTA metro audience than the payTV figure. Well done

This time last season the metro FTA average was 84,200
Currently it is 68,400


Last night's rating was the 4th lowest FTA metro rating recorded






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(Not that tv ratings are good generally but) nobody wants to watch the Nix - surely they are gone
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Waz - 5 Nov 2017 12:46 PM
(Not that tv ratings are good generally but) nobody wants to watch the Nix - surely they are gone

But this highlights what I have always said about the balanced competition

Fans want to see MV, MC, SFC, WSW and possible BR. Big teams, big players, big encounters

The rest is just filler. When they each end up with 10% of the best players or prime viewing slots then its just resources thrown after rubbish

As it stands, BR, MV and WSW have won one game between them which is inevitably going to have an impact on the casual audience in big markets. Yet nobody seems to be flocking to these "wowee, any team can win on the day" small games to offset the loss




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bluebird - 5 Nov 2017 1:03 PM
[quote]
Waz - 5 Nov 2017 12:46 PM


Fans want to see MV, MC, SFC, WSW and possible BR. Big teams, big players, big encounters


Very true and arguably why only Sydney, Melbourne or Brisbane will be the expansion teams no matter what system we put in place.
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Midfielder - 5 Nov 2017 1:38 PM
bluebird - 5 Nov 2017 1:03 PM

Very true and arguably why only Sydney, Melbourne or Brisbane will be the expansion teams no matter what system we put in place.

Incorrect, if there was relegation it adds interest to the teams at the bottom. Problem is there is no actual stakes for people to watch the likes of the Nix.
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Midfielder - 5 Nov 2017 1:38 PM
bluebird - 5 Nov 2017 1:03 PM

Very true and arguably why only Sydney, Melbourne or Brisbane will be the expansion teams no matter what system we put in place.

That only serves to dilute things further

Football, as a code that has traditionally struggled here, doesn't have room for 8-10 big teams. The best we can hope for is 4-5 big teams, a couple of middle sized teams to push them and keep them honest, and the rest to make up playing numbers because we have seen how a 10 team league continues to fail as a player development platform

The next expansion teams (aside from Brisbane II) should be along the lines of Canberra, Wollongong, Geelong, Tasmania, Gold Coast and North Queensland

That way we can tap into resources, funding, and player talent from secondary regions and have a sizable league for our big teams to get bigger

If we just flood the league with Sydney, Melbourne and Brisbane teams then we end up exactly where we started




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Just to throw in an alternative point of view.
We have two teams in Syd and Melb.The fans in both cities are divided between those teams and so are the ratings.Add three or four teams to each city and you divide fans between three or four as opposed to two.Maybe you pick up a few fans.But on tv If half of the fans in say Sydney currently watch a WSW,they wont watch SFC.When there are four teams no more fans are watching WSW,probably less.So ratings will be diluted with more Sydney teams .
A new Sydney team wont draw in WSW or SFC fans,just the flippers and a few more.So why would ratings increase inSydney with more teams?
If you add a popular regional team (say a Tasmania or NQ) that is properly funded and is the second favourite team for fans in Sydney and Melb ,then you dont dilute the Sydney and Melb ratings for teams in those cities,but you add to the possibility of all those fans watching.
This doesnt apply to CCM or Jets who are won't get much support from local rivals from Syd and interstate rivals in Melb.

For Sat night those ratings are terrible.No excuses.The season has barely started.As for WP,two weeks ago they played the best I have seen them play and in the first half against Brisbane they were on fire.Yes they aere awful against the Jets ,but fans didnt know that in advance.Furthermore Jets are undefeated and a feel good story.Yet......
The real issue fans are losing interest.I know I am amd other forumites clearly are too.Last night for the first time I can remember there was no match thread for a game.(Perth vs Adelaide)
So whose fault is it ? The fans ,the players or the people running the game?
In business if you are losing customers,management normally have to answer to shareholders.
Edited
8 Years Ago by crimsoncrusoe
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Wait till we get some clean air.
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bettega - 5 Nov 2017 8:19 PM
Wait till we get some clean air.

Need basketball to have a break
Image result for china toxic air




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bluebird - 5 Nov 2017 2:03 PM
Midfielder - 5 Nov 2017 1:38 PM

That only serves to dilute things further

Football, as a code that has traditionally struggled here, doesn't have room for 8-10 big teams. The best we can hope for is 4-5 big teams, a couple of middle sized teams to push them and keep them honest, and the rest to make up playing numbers because we have seen how a 10 team league continues to fail as a player development platform

The next expansion teams (aside from Brisbane II) should be along the lines of Canberra, Wollongong, Geelong, Tasmania, Gold Coast and North Queensland

That way we can tap into resources, funding, and player talent from secondary regions and have a sizable league for our big teams to get bigger

If we just flood the league with Sydney, Melbourne and Brisbane teams then we end up exactly where we started

Portugal has even less than even you hope for in just three big tentpole clubs, and last I checked they are European champions, regularly pump out world class superstars and have a healthy domestic league.

Edited
8 Years Ago by paladisious
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All we need is to get on to a commercial FTA channel.

Then our ratings will easily be 250-300k.
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" a league moving to fox channel 501 will be a huge boost, its what the hotels have!"

Lol one of my favourites from the off season
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southmelb - 5 Nov 2017 11:48 PM
" a league moving to fox channel 501 will be a huge boost, its what the hotels have!"

Lol one of my favourites from the off season

Lol was that from plebbit?

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Yesterday's game:

11 LIVE: FOOTBALL: A-LEAGUE BRI V CCM FOX SPORTS 501 51,000


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