Australian Football TV Ratings Season 2019-20


Australian Football TV Ratings Season 2019-20

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bettega
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No surprise that Adelaide would be half of Brisbane, that's roughly where you'd expect it to end up on the basis of population.
Melbourne is probably the poorer performer, failing to get get to 4k per million population.

bettega
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ABC metro broadcasts are averaging 49k, while on Fox the average is around 31,000 for the year (about 1/3rd of matches not reported)
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The_Wookie - 6 Nov 2019 9:52 PM
TheRealFootballSupporter - 6 Nov 2019 9:48 PM

OZtam. 

any regional numbers?
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TheRealFootballSupporter - 6 Nov 2019 10:38 PM
The_Wookie - 6 Nov 2019 9:52 PM

any regional numbers?

sorry I dont get that data. Unless Mediaweek reports nationals we arent likely to.
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The_Wookie - 6 Nov 2019 10:40 PM
TheRealFootballSupporter - 6 Nov 2019 10:38 PM

sorry I dont get that data. Unless Mediaweek reports nationals we arent likely to.

interesting data anyway, cheers 
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The_Wookie - 6 Nov 2019 9:14 PM
scott20won - 4 Nov 2019 10:15 PM

FTA averages this season has Adelaide the worst.

Sydney - 17k ave
Melbourne - 11k ave
Brisbane - 8k ave
Adelaide - 4k ave
Perth - 7k ave

After 3 games.... on fta...

good stats

which games have been on fta?

you are the stats hawk give us averages for the entire last 5 seasons on Fox & fta
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ABC ratings have been ok, better than Ten, not as good as SBS, but the games lead into the news, so you'd hope for a small bump from that alone.

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bettega - 7 Nov 2019 7:57 AM
ABC ratings have been ok, better than Ten, not as good as SBS, but the games lead into the news, so you'd hope for a small bump from that alone.

All sports on prime time FTA would get the same thing.


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scott20won - 7 Nov 2019 2:48 AM
The_Wookie - 6 Nov 2019 9:14 PM

After 3 games.... on fta...

good stats

which games have been on fta?

you are the stats hawk give us averages for the entire last 5 seasons on Fox & fta

after 4 games on FTA.

R1 - Western Sydney v Central Coast - 48k
R2 - WEstern United v Perth - 46k
R3 - Newcastle v Adelaide United - 49k
R4 - Western Sydney v Brisbane - 53k.

Not possible to give you the city by city averages for the last 5 seasons, I didnt have access to the level of data I have now.





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Eldar - 7 Nov 2019 8:45 AM
bettega - 7 Nov 2019 7:57 AM

All sports on prime time FTA would get the same thing.

5:30 on Sat is NOT prime time

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bettega - 7 Nov 2019 10:30 AM
Eldar - 7 Nov 2019 8:45 AM

5:30 on Sat is NOT prime time

Prime times sports get a bigger bump, the point is you cant just say "oh, its could just be people tuning in for the news" for a-league and not account for the bump that other sports get just for being on prime channels.


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Would 4:00 on a Sunday been a higher rating slot on abc than 5:00 Saturday? I believe fox numbers for 4pm Sunday are higher than the Saturday arvo game. Will be interesting to see the numbers for the w-league in that timeslot.
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TheRealFootballSupporter - 7 Nov 2019 10:15 PM
Would 4:00 on a Sunday been a higher rating slot on abc than 5:00 Saturday? I believe fox numbers for 4pm Sunday are higher than the Saturday arvo game. Will be interesting to see the numbers for the w-league in that timeslot.

Yes.
Saturday is a bit of a dead zone for TV.

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bettega - 7 Nov 2019 10:30 AM
Eldar - 7 Nov 2019 8:45 AM

5:30 on Sat is NOT prime time

It sure isn't.

Thanks new ffa...
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Eldar - 7 Nov 2019 9:44 PM
bettega - 7 Nov 2019 10:30 AM

and not account for the bump that other sports get just for being on prime channels.

Nobody has been able to prove this




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TheRealFootballSupporter - 7 Nov 2019 10:15 PM
Would 4:00 on a Sunday been a higher rating slot on abc than 5:00 Saturday? I believe fox numbers for 4pm Sunday are higher than the Saturday arvo game. Will be interesting to see the numbers for the w-league in that timeslot.

lets not forget that ch 10 were going to do 5pm saturdays and 4pm sundays. 
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bluebird - 8 Nov 2019 7:26 AM
Eldar - 7 Nov 2019 9:44 PM

Nobody has been able to prove this

But they sure say it a lot. Must be the 1980's or something.


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TheRealFootballSupporter - 7 Nov 2019 10:15 PM
Would 4:00 on a Sunday been a higher rating slot on abc than 5:00 Saturday? I believe fox numbers for 4pm Sunday are higher than the Saturday arvo game. Will be interesting to see the numbers for the w-league in that timeslot.

Ratings for SuperNetball, WBBL and NRL were all higher on Sunday than Saturday afternoon/evening on fta.




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bettega - 7 Nov 2019 10:26 PM
TheRealFootballSupporter - 7 Nov 2019 10:15 PM

Yes.
Saturday is a bit of a dead zone for TV.

same time the A-league was getting 53k on the ABC, the second innings of the WBBL was gettin 70,000 on 7mate. (32k v 24k on fox)
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bluebird - 8 Nov 2019 7:26 AM
Eldar - 7 Nov 2019 9:44 PM

Nobody has been able to prove this

So why would the a-league matches get a bump but none of the other sports?


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Eldar - 8 Nov 2019 2:39 PM
bluebird - 8 Nov 2019 7:26 AM

So why would the a-league matches get a bump but none of the other sports?

They dont

If channel drives popularity then all shows on the same channel for each time slot would rate similar. But they dont. The ABC news rates more than 10 times higher than the A League played 5 minutes before it

We see the WBBL rate well on FTA because it is instantly recognisable by cricket fans. Attendances are low because it requires more effort / commitment. And Fox ratings are usually low because there is more variety

For the A League its still the question that has long faced our code which is how to break into the mainstream Australian sports market. The Socceroos have had some success which is why their ratings against a lowly Asian team was 4 times higher than the A League 2 days later. But for the league itself we still seem to be dealing with the consolidated support we had at the end of the NSL plus the small boom for WC qualification. We also have a few games that excite casual fans but the impact seems to be minimal today

We have hopped from channel to channel to channel trying to find this mythical bunch of Aussies who are loyal to the watermark and watch shows indiscriminately in large numbers. But as somebody said a few pages back - people behave like people






Edited
6 Years Ago by bluebird
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libel - 7 Nov 2019 10:58 PM
bettega - 7 Nov 2019 10:30 AM

It sure isn't.

Thanks new ffa...

Daylight savings...

That too is a thing that can suck. Cheers new mob..

(VAR) IS NAVY BLUE

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Some information on how Foxtel is going.

"Among the multitude of businesses that make up News Corp, there were a few stronger performers, but they were not robust enough to offset the trouble spots.And several of these trouble spots were the Australian divisions including print, digital real estate (REA) and Foxtel - which is two-thirds owned by News Corp and one-third owned by Telstra.Indeed, News Corp chief executive Robert Thomson called out Australia in his opening remarks, noting that the company’s overall performance was "affected by pronounced currency headwinds and a particularly sluggish Australian economy and property market".The most troublesome Australian asset is undoubtedly Foxtel. It has been squeezed in a pincer of paying for expensive sports programming -in particular, cricket - and facing a relentless churn of customers away from its flagship subscription service.This put pressure on revenue and costs. Revenue from Foxtel fell by 9 per cent (or 3 per after adjusting for currency effects) and its earnings before interest, tax, depreciation and amortisation (EBITDA) slumped by $US32 million to $US81 million - driven by fewer broadcast subscribers and a hefty 14.4 per cent churn rate.Foxtel is making up some of these losses by adding lower-paying customers to its two newer digital services, Kayo and Foxtel Now - but not fast enough, and in the quarter adjusted EBITDA fell by 28 per cent.

Structural decline

The former pay-TV monopoly is in structural decline, having been disrupted by new entrants into the video streaming space like Netflix and Stan, and more recently by Amazon Prime and Apple - all of which place intense pressure on the operating model of the traditional subscription TV product."


https://www.theage.com.au/business/companies/australia-is-murdoch-s-big-earnings-headache-20191108-p538tr.html








Edited
6 Years Ago by Gyfox
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Time to diversify the revenue stream for football. 

All sports are going to suffer in the next round of negotiations. 
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bluebird - 8 Nov 2019 2:56 PM
Eldar - 8 Nov 2019 2:39 PM

They dont

If channel drives popularity then all shows on the same channel for each time slot would rate similar. But they dont. The ABC news rates more than 10 times higher than the A League played 5 minutes before it

We see the WBBL rate well on FTA because it is instantly recognisable by cricket fans. Attendances are low because it requires more effort / commitment. And Fox ratings are usually low because there is more variety

For the A League its still the question that has long faced our code which is how to break into the mainstream Australian sports market. The Socceroos have had some success which is why their ratings against a lowly Asian team was 4 times higher than the A League 2 days later. But for the league itself we still seem to be dealing with the consolidated support we had at the end of the NSL plus the small boom for WC qualification. We also have a few games that excite casual fans but the impact seems to be minimal today

We have hopped from channel to channel to channel trying to find this mythical bunch of Aussies who are loyal to the watermark and watch shows indiscriminately in large numbers. But as somebody said a few pages back - people behave like people



OK cool, then you have answered Bettega's question. It isn't just people tuning in for the news.


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City v CCM - 10k I reckon on FOX.
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Roy88 - 9 Nov 2019 12:34 PM
City v CCM - 10k I reckon on FOX.

29k
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bluebird - 8 Nov 2019 2:56 PM
Eldar - 8 Nov 2019 2:39 PM

They dont

If channel drives popularity then all shows on the same channel for each time slot would rate similar. But they dont. The ABC news rates more than 10 times higher than the A League played 5 minutes before it

We see the WBBL rate well on FTA because it is instantly recognisable by cricket fans. Attendances are low because it requires more effort / commitment. And Fox ratings are usually low because there is more variety

For the A League its still the question that has long faced our code which is how to break into the mainstream Australian sports market. The Socceroos have had some success which is why their ratings against a lowly Asian team was 4 times higher than the A League 2 days later. But for the league itself we still seem to be dealing with the consolidated support we had at the end of the NSL plus the small boom for WC qualification. We also have a few games that excite casual fans but the impact seems to be minimal today

We have hopped from channel to channel to channel trying to find this mythical bunch of Aussies who are loyal to the watermark and watch shows indiscriminately in large numbers. But as somebody said a few pages back - people behave like people



Not exactly. 

Basically we all tune in for the Socceroos but at the weekend we only tune it for our team or the matches that interest us. 
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Burztur - 8 Nov 2019 10:39 PM
Time to diversify the revenue stream for football. 

All sports are going to suffer in the next round of negotiations. 

Agree. AFL and NRL are ridiculously over priced in a country this size and with their market share. They are in for a rude shock. 
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Matildas vs Chile 75k metro ABC
Jets vs Perth 66k metro ABC
GO


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