Condom sales up as South Korea team wins in World Cup
From: AFP June 14, 2010

Condom sales have soared in South Korea following the country's World Cup victory / File Source: AP

SALES of condoms jumped fivefold in South Korea as fans celebrated after the nation's soccer team rose to the occasion in its opening World Cup game against Greece.

About a million red-shirted fans nationwide - including 200,000 in Seoul - packed boulevards, stadiums and parks Saturday to cheer the side's 2-0 win over Euro 2004 champion Greece.

After the game, fans in celebratory mood also bought five times more condoms than during the team's lackluster 2006 World Cup performance, the JoongAng Daily reported.

The biggest retail winners as fans took to the streets were convenience stores and fried chicken outlets, according to the paper.

It said Bokwang Family Mart chain stores saw a near-doubling of sales in spots where fans gathered.

Stores in residential areas also did well, as those tuning in at home bought three times the beer and more than twice the number of snacks as usual.
http://www.heraldsun.com.au/lifestyle/the-other-side/condom-sales-as-south-korea-team-wins-in-world-cup/story-e6frfhk6-1225879540484