Introducing the new A-League logo


Introducing the new A-League logo

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jlm8695
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The new Westfield W-League, Hyundai A-League and Foxtel Y-League logos.
Football Federation Australia has unveiled new logos for the Hyundai A-League, Westfield W-League and Foxtel Y-League.

The new logos will take effect from next season onwards.

The modernised football icon at the centre of all three logos is inspired by the game's three points of difference – atmosphere, diversity and unity.

For the first time in Australian sport, a league brand will become fluid and take on the colours of competing clubs, with all three brands to assume the colour palette of clubs when utilised in club marketing and collateral.

To further continue FFA's commitment to women's football and better align and represent football's maturity, the Westfield W-League has been rebranded to align with the Hyundai A-League.

The Hyundai A-League brand will continue to retain the colour orange as a nod to the inaugural brand created for the launch of the competition in 2005, as will the Foxtel Y-League logo (the associated development league).

- See more at: http://www.melbournevictory.com.au/article/new-logos-unveiled-for-a-league-w-league-y-league/1sodzmbu1t1d517hkhutwd87ip#sthash.1IBCSUaj.dpuf
Edited
7 Years Ago by jlm8695
sydneycroatia58
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Reminds me of the Polish FA's logo 


jlm8695
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Unique colours for club kits as well?
(MVFC)
Introducing the new Hyundai A-League and Westfield W-League logos.

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jlm8695 - 24 Jan 2017 8:07 PM
Unique colours for club kits as well?
(MVFC)
Introducing the new Hyundai A-League and Westfield W-League logos.

Hopefully they put it on the sleeve aswell.

jlm8695
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https://i.gyazo.com/6ad2f91e4e0cd2fb27887861449b8daa.png




sydneycroatia58
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jlm8695
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Canberra one looks the best imo, green just works.

Although it also looks like something off a recycling bin. 
Edited
7 Years Ago by jlm8695
chillbilly
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I'm not a fan of the general a-league and youth league ones but the W-league and individual team ones look great. Except that Sydney FC's and Melbourne City's look are near indistinguishable.
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chillbilly - 24 Jan 2017 8:13 PM
I'm not a fan of the general a-league and youth league ones but the W-league and individual team ones look great. Except that Sydney FC's and Melbourne City's look are near indistinguishable.

Wait until City get Sky Blue as well :lol:
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Nice but will it be on the sleeves tho
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jlm8695 - 24 Jan 2017 8:14 PM
chillbilly - 24 Jan 2017 8:13 PM

Wait until City get Sky Blue as well :lol:

https://pbs.twimg.com/media/C27M9pcVEAIi2bk.jpg

Don't worry its solved. Sydney get coloured letters.
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Yeah its fine. 

ARNIE= LEGEND

aussie scott21
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This is exactly what the league needed.
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scott21 - 24 Jan 2017 8:22 PM
This is exactly what the league needed.



RedFunk
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Looks like shit, at least put it on the sleeve. 
Edited
7 Years Ago by FunkMasterFlex
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Meh. But how much can you do?

Like the fact it will adapt to team colours and that the w League uses the same one. Hopefully it's on the sleeve but not holding my breath
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scott21 - 24 Jan 2017 8:22 PM
This is exactly what the league needed.

Probably should have been updated 7 years ago when there was first more than clubs in the league than represented in the logo.
paladisious
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It's like MLS, but shit, and two years later.
paladisious
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I wonder what the consultancy fees were for this?
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@pala was about to write similar.

Another one straight from the MLS guide to running a league.
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scott21 - 24 Jan 2017 8:29 PM
@pala was about to write similar.Another one straight from the MLS guide to running a league.

Hey the new team branded logos for the MLS was a great idea, but the fact that the FFA has copied it wholesale after so long, and done it with a more corporate design is extremely demonstratively cringe.
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scott21 - 24 Jan 2017 8:22 PM
This is exactly what the league needed.

Best thing ever.

Bugger expansion, P&R, open FFA Cup, re-jigged finals format, just fix the logo and we're good to go for another 10 years.

Great job FFA.




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paladisious - 24 Jan 2017 8:27 PM
It's like MLS, but shit, and two years later.

Sorry just to confirm, did the MLS do a similar thing where the colours used for the logo were fluid with each club? 
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Reedy - 24 Jan 2017 8:35 PM
paladisious - 24 Jan 2017 8:27 PM

Sorry just to confirm, did the MLS do a similar thing where the colours used for the logo were fluid with each club? 

Yep.

And it was on the sleeve.
Edited
7 Years Ago by paladisious
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paladisious - 24 Jan 2017 8:36 PM
Reedy - 24 Jan 2017 8:35 PM

Yep.

And it was on the sleeve.

So we should expect that part of it in another 2-5 years? 
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If they are at least going to change the logo. Make it so they don't have to make massive changes to it for the next 100 years. It has to be timeless, this isn't that. 








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Reedy - 24 Jan 2017 8:37 PM
paladisious - 24 Jan 2017 8:36 PM

So we should expect that part of it in another 2-5 years? 

Dreams are free, I guess.
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RBBAnonymous - 24 Jan 2017 8:39 PM
If they are at least going to change the logo. Make it so they don't have to make massive changes to it for the next 100 years. It has to be timeless, this isn't that. 

Just do a Google image search for "corporate ribbon logo" and you'll see how forgettable, inane and pedestrian all this is.
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How about turning the design into an actual fucking badge and putting it on the sleeve instead of persisting with a stupid squiggly line circle.

paladisious
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ducky42 - 24 Jan 2017 8:41 PM
How about turning the design into an actual fucking badge and putting it on the sleeve instead of persisting with a stupid squiggly line circle.

Unique sporting market. That means we have to give a million bucks to an advertising consultant to come up with some Microsoft Office clip art (the little personal gift we get back in return from them isn't worth mentioning).


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