Australian Football TV Ratings Season 2019-20


Australian Football TV Ratings Season 2019-20

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Heart_fan
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bluebird - 20 Oct 2019 12:27 PM
#TVratings Saturday #ALeague
#F3Derby
FoxSports 33k
#WUNvPER
FoxSports 20k
ABC 46k (Metro)


#TVratings Saturday #WBBL05
Sydney Sixers v Brisbane Heat
#7cricket
Session 1: 163k (89/74k)
Session 2: 178k (105/73k)
#FoxCricket
28k (both sessions)

A match between Perth and what is essentially a regional Victorian team (WU) is about right.

A match between 2 regional NSW clubs.. also to be expected.

Hardly inspiring numbers though.
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Heart_fan - 20 Oct 2019 2:30 PM
bluebird - 20 Oct 2019 12:27 PM

A match between Perth and what is essentially a regional Victorian team (WU) is about right.

A match between 2 regional NSW clubs.. also to be expected.

Hardly inspiring numbers though.

Huh? 20k for an A League game is to be expected when the WBBL managed to get almost 30k?

How the expectations have lowered

And you might call WU a regional team but Fox introduced them as a Metro team so they could get higher ratings




Edited
5 Years Ago by bluebird
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Heart_fan - 20 Oct 2019 2:30 PM
bluebird - 20 Oct 2019 12:27 PM

A match between Perth and what is essentially a regional Victorian team (WU) is about right.

A match between 2 regional NSW clubs.. also to be expected.

Hardly inspiring numbers though.

For round 2 of a new season, these numbers are diabolical. 
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bluebird - 20 Oct 2019 4:29 PM
Heart_fan - 20 Oct 2019 2:30 PM

Huh? 20k for an A League game is to be expected when the WBBL managed to get almost 30k?

How the expectations have lowered

And you might call WU a regional team but Fox introduced them as a Metro team so they could get higher ratings

Well below expectations.  A brand new club, playing its first home game, up against last year's Premier, gets 20k on Fox and 46k on FTA (just prior to the high rating ABC News!)
As Footballer says above, diabolical.

Here's a Sports Industry post about the most recent comparable opening round ratings:

AFLW (7/7mate/Fox) - 375k/57k (Sat eve)
WBBL (7/Fox) - 375k/43k & 325k/43k (Fri Night)
NRLW (9/GEM/Fox) - 140k/62k (sat arvo)
SuperNetball (9) - 145k (Sat Arvo)

On the plus side, the NBL ratings were even lower than WU's ratings! (but they probably got better attendances)

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These ratings are pretty concerning.

What's even more concerning is that it's been 7+ hours since bluebird has posted about the salary cap.

Troubling times indeed.

(VAR) IS NAVY BLUE

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Melbcityguy - 19 Oct 2019 11:29 AM
Last nights game got 46k

you mean 60k if you add 30% for streaming. 

bluebird - 20 Oct 2019 12:27 PM
#TVratings Saturday #ALeague
#F3Derby
FoxSports 33k
#WUNvPER
FoxSports 20k
ABC 46k (Metro)

F3 derby was 43k if you add 30% for streaming. 

WU v PG  was 86k (combined) if you add 30% for streaming. 
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Feed_The_Brox - 21 Oct 2019 8:59 AM
Melbcityguy - 19 Oct 2019 11:29 AM

you mean 60k if you add 30% for streaming. 

bluebird - 20 Oct 2019 12:27 PM

F3 derby was 43k if you add 30% for streaming. 

WU v PG  was 86k (combined) if you add 30% for streaming. 

And then if you add 20% for replay-viewers, 15% for youtube, 10% for those at the stadium who were watching on screens while waiting for their food, another 10% for those who caught the ABC news highlights, and finally the standard 5% for those who watch via the dark web, the ratings for WU v PG were actually around the 250k mark - which is excellent.
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Footballer - 21 Oct 2019 9:05 AM

And then if you add 20% for replay-viewers, 15% for youtube, 10% for those at the stadium who were watching on screens while waiting for their food, another 10% for those who caught the ABC news highlights, and finally the standard 5% for those who watch via the dark web, the ratings for WU v PG were actually around the 250k mark - which is excellent.

I know you're taking the piss, but I noticed that the HAL had "mini match" highlights packages on their facebook page over the weekend. another good iniative.  
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Feed_The_Brox - 21 Oct 2019 9:18 AM
Footballer - 21 Oct 2019 9:05 AM

I know you're taking the piss, but I noticed that the HAL had "mini match" highlights packages on their facebook page over the weekend. another good iniative.  

I forgot ! -  adding 8% for Facebook mini-match viewers takes us up to around 275k.

:D

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LIVE: A-LEAGUE MELB C V ADELFOX SPORTS 50544,000 12TH ON SUNDAY

14LIVE: A-LEAGUE SYD V WELLFOX SPORTS 50541,000 14TH

that can't be to bad if it made top 20?
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Melbcityguy - 21 Oct 2019 10:54 AM
LIVE: A-LEAGUE MELB C V ADELFOX SPORTS 50544,000 12TH ON SUNDAY

14LIVE: A-LEAGUE SYD V WELLFOX SPORTS 50541,000 14TH

that can't be to bad if it made top 20?

I think they are both decent, particularly when the Wellington games are always low with one teams fans based in another country.


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WBBL 32k for those playing at home.

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I just don't understand some of these figures.

For example, the WBBL got 170k audience for saturday night on Channel 7. How? I don't know anyone who watches women's cricket. Honestly, no-one. Their average crowds are 2,000 people. For all the A-Leagues faults they still average 10-15k and have a membership base in excess of 100k. 

But allegedly 3 - 4 x more people will watch WBBL on TV then the A-league. How? 

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Feed_The_Brox - 21 Oct 2019 9:18 AM
Footballer - 21 Oct 2019 9:05 AM

I know you're taking the piss, but I noticed that the HAL had "mini match" highlights packages on their facebook page over the weekend. another good iniative.  

Its a Kayo initiative.
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Melbcityguy - 21 Oct 2019 10:54 AM
LIVE: A-LEAGUE MELB C V ADELFOX SPORTS 50544,000 12TH ON SUNDAY

14LIVE: A-LEAGUE SYD V WELLFOX SPORTS 50541,000 14TH

that can't be to bad if it made top 20?

top 20 depends on what else is on. Its likely last Sundays games rated similar, but Bathurst coverage smashed everything lower down the list.
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[quote]
Song - 21 Oct 2019 11:26 AM
I just don't understand some of these figures.

For example, the WBBL got 170k audience for saturday night on Channel 7. How? I don't know anyone who watches women's cricket. Honestly, no-one. Their average crowds are 2,000 people. For all the A-Leagues faults they still average 10-15k and have a membership base in excess of 100k. 

But allegedly 3 - 4 x more people will watch WBBL on TV then the A-league. How? 

My Dad, for instance, would watch WBBL simply because having cricket on means you can drink beer during the day, whereas having football on means you have to get worked up about people diving.


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Song - 21 Oct 2019 11:26 AM
I just don't understand some of these figures.

For example, the WBBL got 170k audience for saturday night on Channel 7. How? I don't know anyone who watches women's cricket. Honestly, no-one. Their average crowds are 2,000 people. For all the A-Leagues faults they still average 10-15k and have a membership base in excess of 100k. 

But allegedly 3 - 4 x more people will watch WBBL on TV then the A-league. How? 

What's our population?  about 24 million
how many people do you know personally? 100?  200?  785?
that leaves another 23,999,215 who might be watching a bit of cricket

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bettega - 21 Oct 2019 12:04 PM
Song - 21 Oct 2019 11:26 AM

What's our population?  about 24 million
how many people do you know personally? 100?  200?  785?
that leaves another 23,999,215 who might be watching a bit of cricket

Sure. But there are many data points that indicate that WBBL is not more popular than the A-League, let alone 3-4x more popular . Whether it be participation, attendance, memberships or social media interaction the A-League is far ahead of the WBBL. 

The argument around the quality of the A-League is also set aside, the WBBL is hardly a high quality sporting contest.

We know from many sources that football has a very strong following in Australia. We know that numerous Socceroos game (often at awful times) have attracted 2m+ TV audiences. But out of a population of 200k watching sport on a Saturday evening, 75% will watch women's cricket. Really?

Not saying it is wrong (although I am very highly doubtful), I just don't understand it. Compared to other statistics about the two competitions, it does not make sense. 
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Getting above 40k on a Sun is a good result.Especially for both games.And they were good matches to watch.
Then you add in steaming and we actually have our first positive news.
It could be that after two weeks of marketing and media news people are starting to realise games are on?
Then  there is positive news on the standard of play ,quaitly of imports,quality of youth and competitiveness of all teams.
All that positiveness has to filter through.
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Wallabies v England topped the ratings again.

Wellington Phoenix FC

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nomates - 21 Oct 2019 5:11 PM
Wallabies v England topped the ratings again.

Hahahaha, you are relentless.
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Eldar - 21 Oct 2019 11:16 AM
WBBL 32k for those playing at home.

and 86k/125k metro on 7.
Netball rated 119k on 9

NBL on Saturday and Sunday rated 24k, 21k and 37k on SBS viceland metro.
Edited
5 Years Ago by The_Wookie
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The_Wookie - 21 Oct 2019 10:21 PM
Eldar - 21 Oct 2019 11:16 AM

and 86k/125k metro on 7.
Netball rated 119k on 9

NBL on Saturday and Sunday rated 24k, 21k and 37k on SBS viceland metro.


Wallabies v England Metro Ch10 - 396,000, Regional 180,000 Fox 235000, Where was the A-League again?


Wellington Phoenix FC

Edited
5 Years Ago by nomates
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Song - 21 Oct 2019 12:50 PM
bettega - 21 Oct 2019 12:04 PM

Sure. But there are many data points that indicate that WBBL is not more popular than the A-League, let alone 3-4x more popular . Whether it be participation, attendance, memberships or social media interaction the A-League is far ahead of the WBBL. 

The argument around the quality of the A-League is also set aside, the WBBL is hardly a high quality sporting contest.

We know from many sources that football has a very strong following in Australia. We know that numerous Socceroos game (often at awful times) have attracted 2m+ TV audiences. But out of a population of 200k watching sport on a Saturday evening, 75% will watch women's cricket. Really?

Not saying it is wrong (although I am very highly doubtful), I just don't understand it. Compared to other statistics about the two competitions, it does not make sense. 

Some of the most popular and high profile female sports stars in Australia are cricketers.  The only female sports star I can think of that rivals the profile of Ellyse Perry is Sam Kerr.  WBBL also has most of the best female cricketers in the world playing here, where Kerr is currently not going to play in Australia.  This will give them quite a few female supporters that haven't traditionally followed cricket.  They will also get a portion of the men that follow the BBL.  That they are not as interested in WBBL doesn't mean they are completely uninterested.  Especially now the comps are separated and playing at different times.  What portion of the BBL audience needs to flick on to WBBL to give them a decent audience? 

We also know form many sources, that the very strong following of football in Australia doesn't matter very much, if most of them are not interested in the domestic game.  The market the WBBL is tapping into has shown its interested in the domestic game.  



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nomates - 21 Oct 2019 10:46 PM


Wallabies v England Metro Ch10 - 396,000, Regional 180,000 Fox 235000, Where was the A-League again?

OK, i'll bite. firstly, that’s atrocious considering it was a world cup quarter final. If that was Australia v England in a FIFA world cup at 5pm, it would rate higher than the AFL or NRL GF's. If anything it puts into context how irrelevant Rugby is in Australia. These numbers are comparable to the 2017 HAL GF if you want some context.

Secondly, the HAL on the ABC was only slightly down on the previous week, but held up OK against the Rugby QF. then I'll add that the HAL was slightly up on Sunday compared to the previous week.

You'd have to say that the HAL has started ok, while not setting the world on fire. Hopefully we get some good numbers this week with some interesting games on. 
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jatz - 22 Oct 2019 12:00 AM
Song - 21 Oct 2019 12:50 PM

Some of the most popular and high profile female sports stars in Australia are cricketers.  The only female sports star I can think of that rivals the profile of Ellyse Perry is Sam Kerr.  WBBL also has most of the best female cricketers in the world playing here, where Kerr is currently not going to play in Australia.  This will give them quite a few female supporters that haven't traditionally followed cricket.  They will also get a portion of the men that follow the BBL.  That they are not as interested in WBBL doesn't mean they are completely uninterested.  Especially now the comps are separated and playing at different times.  What portion of the BBL audience needs to flick on to WBBL to give them a decent audience? 

We also know form many sources, that the very strong following of football in Australia doesn't matter very much, if most of them are not interested in the domestic game.  The market the WBBL is tapping into has shown its interested in the domestic game.  



Like who, other than Ellyse Perry I honestly couldn't name one and that is mostly because she played football. 

Not disputing that WBBL will pick up quite a few general cricket viewers but I really dont think their commitment is huge, crowds would be a testament to that.


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jatz - 22 Oct 2019 12:00 AM
Song - 21 Oct 2019 12:50 PM

Some of the most popular and high profile female sports stars in Australia are cricketers.  The only female sports star I can think of that rivals the profile of Ellyse Perry is Sam Kerr.  WBBL also has most of the best female cricketers in the world playing here, where Kerr is currently not going to play in Australia.  This will give them quite a few female supporters that haven't traditionally followed cricket.  They will also get a portion of the men that follow the BBL.  That they are not as interested in WBBL doesn't mean they are completely uninterested.  Especially now the comps are separated and playing at different times.  What portion of the BBL audience needs to flick on to WBBL to give them a decent audience? 

We also know form many sources, that the very strong following of football in Australia doesn't matter very much, if most of them are not interested in the domestic game.  The market the WBBL is tapping into has shown its interested in the domestic game.  



Best female cricketers in the world? A pack of part-timers claiming best of is laughable! And demonstrates Australian mentality for top of the minor sports. Is this used to help reinforce our apparent 'sporting prowess' as we cannot achieve it in the real global games. 
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Georgeg - 22 Oct 2019 11:01 AM
jatz - 22 Oct 2019 12:00 AM

Best female cricketers in the world? A pack of part-timers claiming best of is laughable! And demonstrates Australian mentality for top of the minor sports. Is this used to help reinforce our apparent 'sporting prowess' as we cannot achieve it in the real global games. 

I'm not a huge cricket fan, but this seems a touch unfair.

As far as team sport goes, the women cricketers are paid reasonably well, and they are amongst the very best in the world.

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https://www.smh.com.au/sport/nrl/nrl-considers-in-house-production-for-next-tv-rights-deal-20191018-p5321o.html

This is interesting and a possible model for football if Fox decides they are going to offer less for the game. 


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It's amazing how far Rugby has fallen.
A knockout World Cup game cant get 400k viewers anymore.This is the pinnacle of Rugby and where the money used to come from.
HAL and NBL may have pretty poor figures domestically as well.But they never had great figures.Rugby used to get well over a million.
As for Netball and WBBL,they may have greater ratings than HAL and NBL,but still they are pretty poor .All these sports are not money makers for FTA.All just fillers .



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