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someguyjc
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+x+x+xFor that money could they not have had a YouTube channel with a Monday night review if the round, with some panelists guest player followed by a Thursday night round preview given that 10 and Paramount weren’t doing it. Surely it could be done for $40 mill ROI on YouTube wouldn't be worth it in the short term. Takes a while to get up to the subscriber and view numbers before they can get monetization. They would need to have their own sponsor spots within the ads to make some money and that would be a hard sell if they are getting low views. Even once you get monetization they would still need to be selling sponsor spots to make money. My idea if ROI wasn’t so much of the nonitization from YouTube but to increase interest in the game. They could promoted the shows at the games in the screens or even banners during broadcast if the games. Subs and ad revenue would come in later. It could not have been any more of a failure t than employing 100 -really????/to maintain an app Well they do have a YouTube channel, they just didn't post any real exclusive content there like a panel shows for example. Just highlights packages and All Access shows. ( https://www.youtube.com/@keepupfootball) 55.1k subs is pretty poor. Most of their vids range from a couple hundred views up to 15k views. Not great.
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Squidley
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+x+xI think it better to ignore the average and just look at the total attendance each round. We want the league to be bigger with more games, so they should be happy with the teams they have (as long as they pay their way) and add more. I don't care that some teams are less popular than others. It is an irrelevancy to me. If Macarthur and WU only bring an extra 1-2k+ people interested each round then how is that a bad thing? If we add in more teams and they do the same then we have increased the following of the league by 5-10k. Small steps with a long term goal. 20 teams, 38 straight rounds plus a circus round or two if they want. Better product and development. The sooner we can get a lot of teams and more rounds in the better our comp will be. Some of those teams will have crappy seasons and hold the bottom of the table - same as some of our teams are now. Victory is a prime example of that. Having crap teams is good when your team isn't one of them and is playing one of them. I used Keepup to see the schedule of games and the table. That's all it was to me. If we were/are spending $40m on that it is not a good investment for my old school 'bugger off social media' self. There are better uses for the money - like maybe 'donating' 500k prize money each year to the winner of the NSD. What better way to start healing that rift and show that money can benefit more than the top level? The Saudi Pro League, as reported in another thread, has some crowds in their 100's. Like them, we could spend billions (ha!), and yet never achieve "acceptable" bums on seats. We need to stop attempting to compete with AFL (the #1 league in its code) and the NRL (no idea, but obviously high) and be realistic about where we sit. The A League was in its inception actually punching above its weight but all the experts conspired to ruin it. We will never match the crowds the other codes get here, but there should be a good medium we can reach where clubs are financially ok, can produce players, sell the odd one to make some good $$ - just like other leagues around the world. As much as I don't give a crap about Macarthur and WU, like Melbourne Heart, they should be given a chance to grow and maybe some random investor or freak action will see them head the right way. Culling clubs is not a good look - Northern Fury and Gold Coast may well have been rushed in, but getting rid of them was poison. The DD on M and WU was assumedly better (ok, did I really say that?) - but regardless give them some time. The league needs more playing time and I don't care which millionaires might be getting screwed so long as our up and coming get more minutes. Really good post this.. The reality is football will never ever be the number one sport in Australia, and when it comes down to it, its this mentality that football will be the number one sport in the country has set the league back years. It's about carving out a small piece of the very convoluted Australian sports market. Football will simply never compete with AFL or NRL. It is competing with the NBL and BBL, and its behind both of those at the moment. Those comments that have been bandied around by execs in previous years are completely false. Now is the time to go to winter. Crowds will not dip, and you know what, if they dip 15% who cares? They are already so low its a joke. The focus needs to be squarely on the following items: - Aligning the pyramid. Opening this up to Pro/Rel within 5 years - Proper football specific stadiums (Nix, City, Roar, Jets all need specific venues, and need to move from where they currently are) - Getting away from paramount As a starting point, i would love to understand what revenue share model the current TV deal gives clubs, and then what are they spending on stadium hire. the Stadium deals for each of the clubs needs to be rectified asap. City are paying 50k a match to open the gates at AAMI. Ive heard Perth Glory is more than that. Sort them out, get the costs down and then offer the TV rights to Optus sport for pennies at a bargain rate. Thats where it should have gone in the first place. Progress from there.
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patjennings
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Group: Forum Members
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+x+x+xI think it better to ignore the average and just look at the total attendance each round. We want the league to be bigger with more games, so they should be happy with the teams they have (as long as they pay their way) and add more. I don't care that some teams are less popular than others. It is an irrelevancy to me. If Macarthur and WU only bring an extra 1-2k+ people interested each round then how is that a bad thing? If we add in more teams and they do the same then we have increased the following of the league by 5-10k. Small steps with a long term goal. 20 teams, 38 straight rounds plus a circus round or two if they want. Better product and development. The sooner we can get a lot of teams and more rounds in the better our comp will be. Some of those teams will have crappy seasons and hold the bottom of the table - same as some of our teams are now. Victory is a prime example of that. Having crap teams is good when your team isn't one of them and is playing one of them. I used Keepup to see the schedule of games and the table. That's all it was to me. If we were/are spending $40m on that it is not a good investment for my old school 'bugger off social media' self. There are better uses for the money - like maybe 'donating' 500k prize money each year to the winner of the NSD. What better way to start healing that rift and show that money can benefit more than the top level? The Saudi Pro League, as reported in another thread, has some crowds in their 100's. Like them, we could spend billions (ha!), and yet never achieve "acceptable" bums on seats. We need to stop attempting to compete with AFL (the #1 league in its code) and the NRL (no idea, but obviously high) and be realistic about where we sit. The A League was in its inception actually punching above its weight but all the experts conspired to ruin it. We will never match the crowds the other codes get here, but there should be a good medium we can reach where clubs are financially ok, can produce players, sell the odd one to make some good $$ - just like other leagues around the world. As much as I don't give a crap about Macarthur and WU, like Melbourne Heart, they should be given a chance to grow and maybe some random investor or freak action will see them head the right way. Culling clubs is not a good look - Northern Fury and Gold Coast may well have been rushed in, but getting rid of them was poison. The DD on M and WU was assumedly better (ok, did I really say that?) - but regardless give them some time. The league needs more playing time and I don't care which millionaires might be getting screwed so long as our up and coming get more minutes. Really good post this.. The reality is football will never ever be the number one sport in Australia, and when it comes down to it, its this mentality that football will be the number one sport in the country has set the league back years. It's about carving out a small piece of the very convoluted Australian sports market. Football will simply never compete with AFL or NRL. It is competing with the NBL and BBL, and its behind both of those at the moment. Those comments that have been bandied around by execs in previous years are completely false. Now is the time to go to winter. Crowds will not dip, and you know what, if they dip 15% who cares? They are already so low its a joke. The focus needs to be squarely on the following items: - Aligning the pyramid. Opening this up to Pro/Rel within 5 years - Proper football specific stadiums (Nix, City, Roar, Jets all need specific venues, and need to move from where they currently are) - Getting away from paramount As a starting point, i would love to understand what revenue share model the current TV deal gives clubs, and then what are they spending on stadium hire. the Stadium deals for each of the clubs needs to be rectified asap. City are paying 50k a match to open the gates at AAMI. Ive heard Perth Glory is more than that. Sort them out, get the costs down and then offer the TV rights to Optus sport for pennies at a bargain rate. Thats where it should have gone in the first place. Progress from there. The other side of this is now Allianz is joining AAMI and Suncorp in allowing more concerts - outdoor concerts being a pre-dominantly summer thing - the state of the pitches in summer is/will be seriously compromised if we stay in summer. What caused the the problem at Suncorp - was it a concert? another reason to move to winter.
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Muz
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I'm not disagreeing with the move to winter BUT what about the fields? Sharing with the NRL means chopped up paddocks week in, week out. Can someone explain how a move to winter can get around this big fuck off glaring problem?
Member since 2008.
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someguyjc
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+xThe other side of this is now Allianz is joining AAMI and Suncorp in allowing more concerts - outdoor concerts being a pre-dominantly summer thing - the state of the pitches in summer is/will be seriously compromised if we stay in summer. What caused the the problem at Suncorp - was it a concert? another reason to move to winter. Short answer, too much rain. Which is a way bigger problem in Summer than Winter, especially up north in Brisbane. In Summer there is always torrential rain, which is way less likely in Winter (not likely at all during a Brisane Winter). A well maintained football pitch can handle a bit of rain, but a few months worth of rain in a few days is a different story. If you look at weather stats, you may see slightly more rainfall in Winter in NSW/VIC/SA/TAS, however it's spread across the season. Whereas in Summer when it rains, it rains a lot all at once. That's why we see flash flooding in the warmer months but not the colder months. People often might complain about the cold in Winter, but I'd much rather rug up and put up with some light drizzle than deal with the scorching sun and torrential rain.
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someguyjc
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+xI'm not disagreeing with the move to winter BUT what about the fields? Sharing with the NRL means chopped up paddocks week in, week out. Can someone explain how a move to winter can get around this big fuck off glaring problem? There is no perfect solution. Both options are bad. It's about picking the least bad option. Some grounds have worse pitch issues right now than there would be when the rugby gorillas are kicking up the pitches. Rugby doesn't effect all clubs, but Summer climate does effect all clubs both on and off the pitch. The long term solution is to lobby for ground upgrades around the country.
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Squidley
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+xI'm not disagreeing with the move to winter BUT what about the fields? Sharing with the NRL means chopped up paddocks week in, week out. Can someone explain how a move to winter can get around this big fuck off glaring problem? Lets look at this properly. Perth Glory - No ground share. Western Force are barely an entity and Super Rugby is cooked Adelaide - No Ground share Melbourne Victory - Share with Storm and Rebels - 11 home for storm and 7 for Rebels. This is a challenge Melbourne City - Same as Storm, however would be pushed to source their own venue in SE Melbourne Western United - No Ground share Western Sydney Wanderers - Share with Parramatta Eels - 11 home games. Tough but manageable Macarthur FC - Share partially with West Tigers - they play 5 home games there this season. Not an issue at all Sydney FC - The biggest challenge. Multiple NRL teams + Waratahs. Tough to navigate. May need a to split home games between Allianz and Jubilee Central Coast - No ground Share Newcastle Jets - Share with the Knights. Manageable, however a move to a smaller venue might suit the Jets Brisbane Roar - A big challenge. Share with Reds and Broncos. This would be the catalyst for the Roar to move to a refurbished Perry Park Wellington - Im not 100% sure, but i beloieve they share with their super rugby club, which makes it manageable Auckland - Not sure where they will play yet, but there are multiple suitable venues in Auckland for Football, Rugby league and Union Modern day ground staff will have no issues changing a surface over from Rugby to football. It happens all over the world. It should not be the slightest factor in moving to Winter. What is the glaring problem you raise?
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johnszasz
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Sydney FC are a challenge. There's also Leichardt and Wollongong but that's asking a bit much of the fans. They need a core home.
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Footballer
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+xI'm not disagreeing with the move to winter BUT what about the fields? Sharing with the NRL means chopped up paddocks week in, week out. Can someone explain how a move to winter can get around this big fuck off glaring problem? agree - the most important thing is integrity of the pitch surface. winter rugby pitches would be a frickin disaster
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grazorblade
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I guess we have to figure out how to integrate the nst and the a league eventually
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bohemia
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+x+xI'm not disagreeing with the move to winter BUT what about the fields? Sharing with the NRL means chopped up paddocks week in, week out. Can someone explain how a move to winter can get around this big fuck off glaring problem? Lets look at this properly. Perth Glory - No ground share. Western Force are barely an entity and Super Rugby is cooked Adelaide - No Ground share Melbourne Victory - Share with Storm and Rebels - 11 home for storm and 7 for Rebels. This is a challenge Melbourne City - Same as Storm, however would be pushed to source their own venue in SE Melbourne Western United - No Ground share Western Sydney Wanderers - Share with Parramatta Eels - 11 home games. Tough but manageable Macarthur FC - Share partially with West Tigers - they play 5 home games there this season. Not an issue at all Sydney FC - The biggest challenge. Multiple NRL teams + Waratahs. Tough to navigate. May need a to split home games between Allianz and Jubilee Central Coast - No ground Share Newcastle Jets - Share with the Knights. Manageable, however a move to a smaller venue might suit the Jets Brisbane Roar - A big challenge. Share with Reds and Broncos. This would be the catalyst for the Roar to move to a refurbished Perry Park Wellington - Im not 100% sure, but i beloieve they share with their super rugby club, which makes it manageable Auckland - Not sure where they will play yet, but there are multiple suitable venues in Auckland for Football, Rugby league and Union Modern day ground staff will have no issues changing a surface over from Rugby to football. It happens all over the world. It should not be the slightest factor in moving to Winter. What is the glaring problem you raise? Ground share with league isn't an issue. As far as grass is concerned, it's a running race with bumps. Union is terminal for turf. The players wear long stops and the scrums do damage everywhere.
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bohemia
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+x+x+xPeople cared about the A-League when it pulled 62,000 for regular club game in Sydney. We had to put a stop to that so we now have the A-leagues and the APL and the governance structure we wanted Not exactly true is it? The FFA were doing a good job until they fought with the active and didn't expand the league so it got repetitive with the same teams. The Fox sports stopped caring and it got worse Thankyou Mr Gallop. FFA appointed an executive who was really just an ex-lawyer, who was known right across the NRL as being incapable of leading expansion and with no understanding of football followers. What saddens me is that a league of 16 teams with a crowd average of 10,000 was eminently doable at one stage. What gallop was before he started on FFA was a proven bed wetter. When in charge of the NRL, the code was engulfed in rape scandals against players past and present. As head of the league, he shit himself and hid waiting for it to blow over. At the FFA, suburban terrorist gate was his rape gate moment and guess what the bed wetter did? Shit the bed and hid waiting for it to blow over. It was the start of the decline where fans like me walked and haven't come back. When gallop was initially hired, aleague fans including me thought it was a really good get. I remember a league follower mate (huge jets fan) warning from the get go that he's a fucking bed wetter and we were too ignorant to take notice. Yeah, I was wrong that day and recognise the sound judgement of the league follower now.i was wrong about gallop being good as much as I was wrong about Arnie being shit.
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bohemia
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+xI guess we have to figure out how to integrate the nst and the a league eventually I'm confident that when the top 4 nst clubs averaging the same gate as the bottom 4 attended aleague clubs, this will all pan out smoother than people realise. Pretty much a case of everyon saying "souths just did Preston in front of 10k.... Yeah, bit weird that western United with 1,000 in Bendigo are permanently a tier above" I don't necessarily think the nst will be a runaway success, but it will be popular enough. And apl with its management will do well over half of the work of bringing the tiers closer together in terms of crowds.
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Monoethnic Social Club
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+x+xI guess we have to figure out how to integrate the nst and the a league eventually I'm confident that when the top 4 nst clubs averaging the same gate as the bottom 4 attended aleague clubs, this will all pan out smoother than people realise. Pretty much a case of everyon saying "souths just did Preston in front of 10k.... Yeah, bit weird that western United with 1,000 in Bendigo are permanently a tier above" I don't necessarily think the nst will be a runaway success, but it will be popular enough. And apl with its management will do well over half of the work of bringing the tiers closer together in terms of crowds. While I dont doubt for one second that the gates for top 4 attended NST will rival or even beat the bottom 4 APL ones that will be meaningless if they cannot get the overseas owners of the APL league to convince franchises to continue to function if relegation is on the cards... Pro/Rel (at least with the APL) is a long long long way away if ever.
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Squidley
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Group: Forum Members
Posts: 139,
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+x+x+xI'm not disagreeing with the move to winter BUT what about the fields? Sharing with the NRL means chopped up paddocks week in, week out. Can someone explain how a move to winter can get around this big fuck off glaring problem? Lets look at this properly. Perth Glory - No ground share. Western Force are barely an entity and Super Rugby is cooked Adelaide - No Ground share Melbourne Victory - Share with Storm and Rebels - 11 home for storm and 7 for Rebels. This is a challenge Melbourne City - Same as Storm, however would be pushed to source their own venue in SE Melbourne Western United - No Ground share Western Sydney Wanderers - Share with Parramatta Eels - 11 home games. Tough but manageable Macarthur FC - Share partially with West Tigers - they play 5 home games there this season. Not an issue at all Sydney FC - The biggest challenge. Multiple NRL teams + Waratahs. Tough to navigate. May need a to split home games between Allianz and Jubilee Central Coast - No ground Share Newcastle Jets - Share with the Knights. Manageable, however a move to a smaller venue might suit the Jets Brisbane Roar - A big challenge. Share with Reds and Broncos. This would be the catalyst for the Roar to move to a refurbished Perry Park Wellington - Im not 100% sure, but i beloieve they share with their super rugby club, which makes it manageable Auckland - Not sure where they will play yet, but there are multiple suitable venues in Auckland for Football, Rugby league and Union Modern day ground staff will have no issues changing a surface over from Rugby to football. It happens all over the world. It should not be the slightest factor in moving to Winter. What is the glaring problem you raise? Ground share with league isn't an issue. As far as grass is concerned, it's a running race with bumps. Union is terminal for turf. The players wear long stops and the scrums do damage everywhere. Ive worked in Sports Administration for nearly 12 years and i can tell you now theres a huge chance Union is non existent in this country inside 3 years. They may even look to move the Rebels away from AAMI Park regardless of footballs decision to move to winter.
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numklpkgulftumch
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Group: Forum Members
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+x+xI guess we have to figure out how to integrate the nst and the a league eventually I'm confident that when the top 4 nst clubs averaging the same gate as the bottom 4 attended aleague clubs, this will all pan out smoother than people realise. Pretty much a case of everyon saying "souths just did Preston in front of 10k.... Yeah, bit weird that western United with 1,000 in Bendigo are permanently a tier above" I don't necessarily think the nst will be a runaway success, but it will be popular enough. And apl with its management will do well over half of the work of bringing the tiers closer together in terms of crowds. 100%
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numklpkgulftumch
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https://www.rga.com/work/a-leagues-here-come-the-future$1 million*  In an Australian first, we united both the men and women’s comps under one gender-neutral banner - the A-Leagues.
We designed a brand system that blended football and youth culture, at home anywhere from broadcast graphics to music videos.
At its core, a logo drawn from the pitch - with a crossbar-inspired ‘\’ acting as symbol of collaboration and partnership. $3 million* https://www.youtube.com/watch?v=lkvn00uk8zITo launch the inaugural A-Leagues season we created a piece of culture designed to outlast any media buy.
A one-of-a-kind music collaboration between three of Australia’s hottest young artists - TKay Maidza, Young Franco and Nerve.
We created an anthem and music video for our movement: ‘Real Nice (H.C.T.F.)’.
One that championed players, creators and fans alike, and distributed through the cultural platforms most relevant to our new youth audience. * Bozza on 2GB https://www.2gb.com/podcast/mark-bosnich-weighs-in-on-the-a-league-debacle/
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Monoethnic Social Club
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Group: Forum Members
Posts: 11K,
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+xhttps://www.rga.com/work/a-leagues-here-come-the-future$1 million* In an Australian first, we united both the men and women’s comps under one gender-neutral banner - the A-Leagues.
We designed a brand system that blended football and youth culture, at home anywhere from broadcast graphics to music videos.
At its core, a logo drawn from the pitch - with a crossbar-inspired ‘\’ acting as symbol of collaboration and partnership. $3 million* https://www.youtube.com/watch?v=lkvn00uk8zITo launch the inaugural A-Leagues season we created a piece of culture designed to outlast any media buy.
A one-of-a-kind music collaboration between three of Australia’s hottest young artists - TKay Maidza, Young Franco and Nerve.
We created an anthem and music video for our movement: ‘Real Nice (H.C.T.F.)’.
One that championed players, creators and fans alike, and distributed through the cultural platforms most relevant to our new youth audience. * Bozza on 2GB https://www.2gb.com/podcast/mark-bosnich-weighs-in-on-the-a-league-debacle/ I actually didnt HATE this.... Dont know if it was worth the investment but at least it was trying something specifically targeted at an identifiable audience....
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clockwork orange
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Group: Forum Members
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+x+x+xI think it better to ignore the average and just look at the total attendance each round. We want the league to be bigger with more games, so they should be happy with the teams they have (as long as they pay their way) and add more. I don't care that some teams are less popular than others. It is an irrelevancy to me. If Macarthur and WU only bring an extra 1-2k+ people interested each round then how is that a bad thing? If we add in more teams and they do the same then we have increased the following of the league by 5-10k. Small steps with a long term goal. 20 teams, 38 straight rounds plus a circus round or two if they want. Better product and development. The sooner we can get a lot of teams and more rounds in the better our comp will be. Some of those teams will have crappy seasons and hold the bottom of the table - same as some of our teams are now. Victory is a prime example of that. Having crap teams is good when your team isn't one of them and is playing one of them. I used Keepup to see the schedule of games and the table. That's all it was to me. If we were/are spending $40m on that it is not a good investment for my old school 'bugger off social media' self. There are better uses for the money - like maybe 'donating' 500k prize money each year to the winner of the NSD. What better way to start healing that rift and show that money can benefit more than the top level? The Saudi Pro League, as reported in another thread, has some crowds in their 100's. Like them, we could spend billions (ha!), and yet never achieve "acceptable" bums on seats. We need to stop attempting to compete with AFL (the #1 league in its code) and the NRL (no idea, but obviously high) and be realistic about where we sit. The A League was in its inception actually punching above its weight but all the experts conspired to ruin it. We will never match the crowds the other codes get here, but there should be a good medium we can reach where clubs are financially ok, can produce players, sell the odd one to make some good $$ - just like other leagues around the world. As much as I don't give a crap about Macarthur and WU, like Melbourne Heart, they should be given a chance to grow and maybe some random investor or freak action will see them head the right way. Culling clubs is not a good look - Northern Fury and Gold Coast may well have been rushed in, but getting rid of them was poison. The DD on M and WU was assumedly better (ok, did I really say that?) - but regardless give them some time. The league needs more playing time and I don't care which millionaires might be getting screwed so long as our up and coming get more minutes. Really good post this.. The reality is football will never ever be the number one sport in Australia, and when it comes down to it, its this mentality that football will be the number one sport in the country has set the league back years. It's about carving out a small piece of the very convoluted Australian sports market. Fo - Proper football specific stadiums (Nix, City, Roar, Jets all need specific venues, and need to move from where they currently are) Progress from there.
Great post. So much money wasted on chest beating about how we’ll be the number one sport, and trying to attract AFL fans to the game rather than getting those who are already football fans to attend games. Imagine if A-League clubs had formed relationships with lower tier clubs - had them as feeders, offered some sort of reciprocal membership rights, built connections to grass roots. But instead there’s been more like a concerted effort to keep the riff raff away from the elite. So many missed opportunities.
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